Hoot Industries Brand & Mascot

TLO Bar Events sought a new name along with a brand refresh to grow their presence in the state. Inspired by the clipart owl with glasses used as a bar trivia mascot, we rebranded them to Hoot (as in, “You’ll have a…!”), adding Industries after discovering the availability of the domain hoot.indusries. A retro brand aesthetic felt appropriate for the old-school activities of Bingo, Trivia, & SIngo.

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